Identifying requirements for the Consumer-focused Information Technology Acceptance Research

  • Domagoj Frank University North
  • Marin Milković
  • Valter Boljunčić

Abstract

This article presents an overview of fundamental theories and models in the area of information technology acceptance research with descriptions of their most important features. Research models that put consumers in focus including Unified theory of acceptance and use of technology 2 (UTAUT2) and Lazy user theory (LUT) are discussed in more details. By analysing their features and performance, we extract the requirements that should be fulfilled by the new research model that would enable consumer-oriented information technology research where consumers can select between multiple solutions that fulfil their needs.

Published
Jan 15, 2019
How to Cite
FRANK, Domagoj; MILKOVIĆ, Marin; BOLJUNČIĆ, Valter. Identifying requirements for the Consumer-focused Information Technology Acceptance Research. Acta Graphica, [S.l.], v. 29, n. 2, p. 31 - 40, jan. 2019. ISSN 1848-3828. Available at: <http://actagraphica.hr/index.php/actagraphica/article/view/157>. Date accessed: 22 feb. 2019.
Section
Original Scientific Papers